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Key Experience and Skills

With 25 years working in the graphic design industry, I have the following experience:

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  • Excellent skills using Adobe Creative Suite: Photoshop, Illustrator and InDesign

  • 25 years specialising in branding directly for businesses, services and products

  • A creative eye with the ability to generate new ideas and transforming them into effective marketing materials

  • Graphic design experience offline and digital

  • Excellent typography skills and attention to detail with a pedantic eye

  • Experienced in working on large typesetting projects eg. catalogues and prospectuses

  • Consistency with art working, typesetting and amendments  

  • Understanding and adhering to brand guidelines

  • Can create traditional or contemporary graphics, always on top of current trends and developments

  • Digital design including websites that are scalable to mobile and tablets, e-marketing, landing pages and social media 

  • Branding, brochure design, logo design, stationery, banners, flyers, adverts and posters 

  • Design and develop WIX and Wordpress Websites

  • Design of e-brochures, flip books and other e-marketing materials

  • Experienced in creating Blogs, SEO, PPC and Google Adwords

  • Ability to take a brief and developing it from start to completion

  • Comfortable working in a fast-paced environment on multiple quick turnaround projects

  • Confident coming up with creative concepts that are in line with a client's requirements, but also at ease following existing designs and branding

  • Delivering presentations of design concepts, including specifications for fonts, images, colours, text, messages and layouts

  • Remote or in-house working

  • Meeting the deadline and keeping within the budget

  • Answering the brief and problem solving

  • Communicating the message and reaching the target audience

  • Experienced with large format ie exterior signage, exhibition design, vehicle graphics

  • Work directly with clients

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